(Haifa) — In a nation plagued by terrorism and trauma, the Tamuz Institute is an oasis of tranquility tucked high in the hills of Haifa.

Serving victims of terrorism, those who have lost loved ones through military service, and released prisoners of war, developmental psychologist Dr. Tirtsa Jsoels and clinical psychologist Orna Afek provide essential counseling services to a market that, sadly, continues to grow. Managing the increasing demand has been eased with a loan through KIEDF.

Joels and Afek used their loan to hire a consultant who not only developed a marketing plan for them, he also reorganized their business, adding a second location in Tel Aviv and more than tripling their income.

Before obtaining the KIEDF loan, Joels and Afek operated a frenetic clinic of 11 hourly free-lance therapists in Haifa. Today, their Tamuz Institute is an interdisciplinary center employing 20 clinical and developmental psychologists, psychiatrists, social workers, and credentialed therapists in Haifa and Tel Aviv, serving 150 clients each year.

“We invested the loan funds in marketing and hired a consultant who recommended major revisions in our business operations,” Joels said. “We really changed the manner of managing the place.”

Soon the Israeli government took notice and began to send victims of psychological trauma their way.

The government health department authorized Afek to train clinical psychologists under the Tamuz Institute’s auspices — quite an accomplishment for a private enterprise. Today, Tamuz is one of Israel’s largest providers of services to families who have lost loved ones in the military.

“We wouldn’t have managed to grow and to create work for so many people without the KIEDF loan,” Joels said. “We are thriving because of KIEDF.”